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Wisdom

Great things are not done by impulse, but by a series of small things brought together.

Vincent van Gogh

Layout

L2 Solutions In Reach Designers Guide

A software instruction manual for the "In Reach" product by L2 Solutions that delivers end to end, web based, variable data marketing material creation and management. The set includes; the manual, a Quick Start tear off pamphlet on the inside front cover, and the software CD in a pocket on the inside back cover.

Garden Club - Oregano Herb Self Mailer

Promotional self mailer used to encourage Garden Club of America members to grow their own herbs for use in cooking. At first glance it appears to be an invitation to a dinner party, but upon closer inspection, it reveals a tear off herb seed packet (with growing instructions), and a receipe card to use the herb with.

Xerox Sales Tools Multilingual Catalog

A dynamically generated, multi-lingual, and cost effective catalog of orderable sales marketing materials for Xerox vertical sales groups. The content was merged from a database using custom templates that allowed for varying content length due to language transaltions. It was published annually, and thanks to the automation, it was ready for printing within 3 days.

Isedo Therapy Identity

Brand identity for an alternative healing service. The brand name "Isedo Therapy" was created together with a company logomark to communicate the concept of therapy through personal balance.